Tech Help, Equipment, and Software
for Savvy Solopreneurs
for Savvy Solopreneurs
Running a business, even when you have an employee base of one, is a tough gig. There is a lot to do and only 24 hours in the day to get it done. Unfortunately, despite your best efforts, you have to sleep sometimes. The good news, however, is that being an entrepreneur in the digital age means that you don’t have to look far for tools and tech that can increase your productivity, boost your bottom line, and give you the time to enjoy the fruits of your labor.
Your Equipment Matters
Many independent business owners started out working on their laptop from the kitchen table. While there is no reason that you can’t continue on this way, you are doing yourself a disservice if you don’t have a powerful PC and dedicated office space.
Ideally, your work computer should have plenty of storage and a high-capacity processor that allows you to work at lightning speed. Microsoft’s Surface Studio 2 is a great option and allows you to video conference in 1080p while using the apps and services you rely on to get things done. A few things you should download on your desktop include Dragon speech recognition software, which allows you to control your computer with your voice, and a collaboration solution, such as Slack, which integrates with Gmail, Google Drive, and more.
Similarly, it pays to invest in mobile technology that lets you manage your business from wherever you are. The iPhone 11 Pro Max from Apple is a fan favorite. It is a high-end phone but offers so much for the money. Direct from the iPhone, you can shoot pics (it has a triple camera system) to post on your Pinterest page or IG feed, and email/respond to texts almost instantly. If you forget your charger, that’s not a problem either since the Pro Max has an 18-hour battery life when being used, not just sitting idle.
Android also has a nice lineup of business phones. Android Police reviewer Corbin Davenport likes the OnePlus 7 Pro, which is an affordable option that packs a punch. The OnePlus 7 Pro has respectable storage and is compatible with most GSM carriers. No matter which phone you choose for your business, before you commit to a two-year contract, make sure your preferred carrier offers a data package that works for your needs. You will also want to add insurance and double-check that their tech support is top-notch.
While we're thinking about tech support, how do you manage your own company’s technology needs? When you have the manpower of one, you’d likely spend a ton of time Googling problems and running down to your local OfficeMax for diagnostics. It’s time to stop wasting this time. There are plenty of ways to tackle your technology concerns without dipping into your productive hours. Online tech support companies can now help you fix a slow computer, remove viruses, and eliminate pop-ups and error messages. Look for a service with US-based techs that have experience in all operating systems, security, and router diagnostics.
When it is time to take your technology to another level, your tech support provider might even be able to work as an IT consultant. In this capacity, they can help you determine which equipment, software, and services will work best for your specific needs. Many IT consulting firms can also pair you with an experienced web developer that can help you integrate your website with online payment processing, chatbots, and much more.
Just because you started your business by yourself does not mean you have to go it alone. The technology available to you today can help you expand your reach, maintain, or exceed current efficiency levels, and give you — and your customers — a streamlined experience.
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