Thursday, April 18, 2019
If you are selling a product or service, keep track of the questions and problems submitted to your help desk. This is the fastest key to passive income. Recurring topics lead to supplemental guidebooks, FAQs, study guides, and courses.
When I was managing a team at a large bank, I was never afraid to give my teammates more responsibility and help them improve their skills. I never thought about hoarding advanced assignments for myself for job security. What I found was that, not only were my team members happier and engaged, but it reflected on me, and made me look better to my superiors.
If you are a frequent visitor to my website and blog, you'll notice that I commissioned a new logo for my business. I used a designer, and now the logo is on my website, blog, twitter, and LinkedIn.
I previously used a motif of a jigsaw puzzle on my business cards because it is a metaphor for strategy. But, as my mentor Alan Weiss pointed out when he saw my new logo, my designer made a subtle, elegant addition—when the last puzzle piece is snapped in place, you have an arrow pointing up (for progress). I didn't catch this myself!
Why create a logo?
Building a brand is very important in today's world of Attention Scarcity. My business is at a stage where it is growing, and I'm reaching ever-wider audiences. Businesses today need a brand which reflects their values and is aesthetically pleasing.
Wednesday, April 17, 2019
The Key to Executive Dashboards is Exclusion
Every entry on the dashboard competes for attention, but we are now in the Attention Scarcity Age. Therefore, executives must be ruthless in deciding what should be included on their dashboards. An indicator should only be present if it can signal a critical, urgent issue which can't be flagged by any other.
The Transparency of Mobile Payments
The big advantage of African banking is that they are starting from a blank slate in the 21st century. While Western companies have moved from cash to checks, and then credit cards, Africans are moving straight from cash to mobile web payments. Africans are embracing mobile payments, and the continent is already starting to see changes in transparency and less corruption. NGOs are now starting to distribute aid directly to individuals or small groups through mobile payments, rather than try to pass money in large blocks through government agencies—where corruption takes a large percentage.
Tuesday, April 16, 2019
As CEO, Can You Focus on Strategy While Ignoring the Pressure of Tactics?
Once your company does an IPO, investors will be focused on short term results, which are affected by tactics. However, as CEO / founder, your company's success has been driven by your focus on a long term, strategic plan.
You are only IPO ready if you can tune out the short-term noise, and focus on guiding the company to reach your vision.