The Easiest and Hardest Parts of Running A Business

The easiest part of running a business is doing the actual work itself (i.e. satisfying the customer). 

Most business owners started their business because they found something that they enjoy doing, are good at, and enjoy helping other people with. 



The hardest part of running a business is getting customers.  This is because:
     
     1. Most business owners are not trained marketers.

     2. We are in the Attention Scarcity Age, where everyone is bombarded with demands for their time and attention.