Example of Content Creation / Marketing from "The Economist" Magazine

I subscribe to "The Economist", which is weekly magazine.  About a month or so ago, they started a free weekly newsletter for subscribers which describes how they decided on that week's cover.  The newsletter takes you behind the scenes, and shows their thinking about what they are trying to illustrate, their evolving thought processes, and earlier iterations of the cover—until they end up with that week's final cover picture.

I think this is a clever idea for content creation

© 2020 Praveen Puri

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My Interview With Thought Leader Live! on Business Strategy and Weaponizing simplicity

© 2020 Praveen Puri

My Latest Chicago Business Journal Column: Challenges and Opportunities Facing Chicago Following the Covid-19 Crisis

My latest Chicago Business Journal Column has been published:

https://www.bizjournals.com/chicago/news/2020/05/07/challenges-facing-chicago-after-covid-crisis.html

© 2020 Praveen Puri

After Coronavirus

Here's how offices might be after things open up again:

© 2020 Praveen Puri

Wisdom of the Lockdown

The wisdom of the #coronavirus  #lockdown is illustrated by a simple fact: in a normal year, with no lockdowns, 20,000 to 50,000 Americans die of the flu in a year. #covid19 has just killed 50,000 Americans in less than 2 months, DESPITE lockdowns.

© 2020 Praveen Puri

Supply chains need flexibility and Strategic Simplicity® in times like these. I just read an article on how some farmers are destroying potatoes in Wash. state, while frozen fries are scarce in Wash. DC. Why? Institutional suppliers (for schools, etc) have no demand, but they don't have the systems, buyer connections, and FDA labelling to switch to in-demand retail markets


© 2020 Praveen Puri

Yes, Of Course We Need to Lift The Quarantine

All the recent media articles saying "We have to open up" are getting repetitive. Almost everyone acknowledges that. The key is they need a plan—appropriate for the local situation. Because, unless the public feels confident and safe, opening businesses won't help because people will be wary, and hesitate to travel, shop, etc

© 2020 Praveen Puri