Saturday, May 30, 2020

Biden Running Mate

Based on this performance, I think Joe Biden should consider the mayor of Atlanta as his running mate:

https://twitter.com/ClayTravis/status/1266558138339209216


© 2020 Praveen Puri

Please visit PuriConsulting.com.

Wednesday, May 27, 2020

Covid Sports Innovation



When professional sports resume, they plan to play in empty stadiums.

Today, in the WSJ, I read about how teams are looking at what a Tunisian soccer team from 7 years ago did.  Back then, large gatherings were banned because of the Arab Spring protests.  So, the team had to play in an empty stadium and fans had to watch on TV.  

They created an app that fans could download, which was tied to 40 speakers in the stadium.  As the fans watched on TV, they could click on the app.  The more they clicked, the louder piped-in music was played in the stadium.  So, even though the sounds themselves were fake, it was actually the fans reacting in real time.

Not only did the players hear it, but it created a feedback loop because the fans watching on TV could hear it.

This is just one example of how countries and companies are looking at what others did in the past, under similar conditions



© 2020 Praveen Puri

Please visit PuriConsulting.com.

Saturday, May 23, 2020

Example of Content Creation / Marketing from "The Economist" Magazine


I subscribe to "The Economist", which is weekly magazine.  About a month or so ago, they started a free weekly newsletter for subscribers which describes how they decided on that week's cover.  The newsletter takes you behind the scenes, and shows their thinking about what they are trying to illustrate, their evolving thought processes, and earlier iterations of the cover—until they end up with that week's final cover picture.

I think this is a clever idea for content creation


© 2020 Praveen Puri

Please visit PuriConsulting.com.

Saturday, May 2, 2020

After Coronavirus


Here's how offices might be after things open up again:



© 2020 Praveen Puri

Strategic Simplicity® expert who helps clients weaponize simplicity for market domination. Visit PuriConsulting.com